Experience with Stukent Book: Essentials of Social Media Marketing
This is my last blog and I will be talking about my opinion about the Stukent book that we read over this semester. This book covered a ton of amazing information about social media platforms and the essentials of each. I enjoyed learning more about each platform and will discuss further about these platforms. We started the semester talking about building personal brands on all platforms. I really thought this was important because as a company you must understand exactly what your brand is and how to portray this to your audience. I think this was a great way to start the semester because this then builds into each platform and how to showcase your brand on each of the platforms. This is the next important step because you cannot show your brand the same on all platforms. This will not work and it is very important to understand why. Once we started going into the different platforms, we started learning what works on each of the platforms. For example, TikTok is for
